One of the challenges in writing a blog is coming up with post ideas on a regular basis. Having a list of post types to reference can often help keep those creative juices flowing.
7 More Blog Post Types to Inspire You:
1. Pose a Question
I like this blog post type because its one of the few where you don’t have to already know the answer; you get to take advantage of the expert knowledge in your readership! You can use the question to get your readers thinking about a subject in a new way, or to simply solicit your readers for advice. This is a good post if you want to increase the number of comments that you get on your blog.
2. Pop Culture Inspiration
As you engage with pop culture – while reading books, watching movies, listening to music, or simply reading the news – look for bits and pieces that you can link to your niche and the solutions that you provide. What celebrity story can you use to illustrate something that you teach? What character in a book or movie represents the struggle that you help your clients with? What current events are illustrative of trends hitting your industry?
Ideally, your blog posts should be no more than 1,000 words each, but sometimes you have more to say than fits into a post that size. In this case, publish your missive as a series. As much as possible, make each post stand on its own so that your readers don’t have to journey back to the beginning of the series before they get anything out of your content. And, just like with this post — which is an example of a series post — link to the posts that came before in the series as well as those that follow.
4. Before and After Experiences
The Before and After Experience post takes the idea of Sharing a Strategy or doing a Product Review and turns it into a series. In the first one, you describe what your current problem is – in detail – and outline the proposed solution that you are going to try. In subsequent posts, you update your readers on the progress, and finally, post the results. Writing your post in this way adds a bit of anticipation to your blog as your readers eagerly await the results.
Select a current leader or a historical figure important to your niche. Find something interesting about their life to share with your readers; either the path they took to get where they are or some of the lessons that they learned along the way. You can make your post particularly interesting by sharing some tidbits that your audience might not already know about the figure.
6. Expert Interviews
One assumption that people make is that experts are too busy to be bothered with interviews and that is simply not true. Most experts are tickled to be asked, especially when your audience is a good match for them. Do some research online and come up with a list of a dozen experts that your audience would find interesting. Once someone agrees to be interviewed for your blog, schedule an hour with them to record the interview by phone. You can either post the recording of the interview or transcribe it into an article. Make sure you offer your expert a link back to their website.
7. Seasonal Posts
Christmas and New Year’s are the most obvious holidays to incorporate into your posts, but there are other seasonal topics that you could explore: Spring cleaning your inbox; how to fight the winter blues; Christmas in July; preparing your dog for winter; or back to school shopping tips, to name a few. For many of these posts, the value to your readers comes from having the advice PRIOR to the season for which it applies, so you’ll have to plan ahead.
Writing a blog can seem like a lot of work. But when you have a constant stream of ideas to write about, it just gets easier.