Why People Unsubscribe from Your List — 2 Comments

  1. I love how optimistic this post is and how well it encourages us to not give up and to realize it’s likely best for all parties when someone unsubscribes, as it’s sifting out those who aren’t ideal clients. Also, it’s great to be reminded not to take this situation personally, as that can be an easy trap to fall into. Thanks for highlighting how many free gift optins you should expect to lose. This really helps reassure those of us who use email marketing and encourages us to enthusiastically continue with this method of growing our businesses.

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